Enterprise Scoring Form

Presence & Size:

Well-known and reputable brand in the market *

i

Shows whether the merchant has a strong market presence and reputation that increases chances of success.

Yes No

Has more than one branch or warehouse *

i

Measures the infrastructure readiness for expansion and distribution.

Yes No

Estimated monthly orders > 300 *

i

Measures the infrastructure readiness for expansion and distribution.

Yes No

No e-commerce store or very poor one *

i

Reveals a major digital gap that requires Zid solutions to fill.

Yes No

Has an unsatisfactory e-commerce store *

i

Indicates the presence of an online store but one that doesn’t meet good standards.

Yes No

Customer Experience (Mystery Shopping):

Online purchase process is difficult or full of obstacles *

i

Measures the ease of the customer journey in the online store.

Yes No

In-store purchase experience is not smooth *

i

Evaluates the customer experience in physical branches and overall satisfaction.

Yes No

Weak digital identity *

i

Shows the level of digital presence on social platforms and brand strength.

Yes No

Business Operations:

Sells B2B or wholesale *

i

Identifies the target market (B2B vs B2C).

Yes No

Offline sales exceed online sales *

i

Measures digital transformation and reliance on online channels.

Yes No

Faces operational challenges (inventory, invoicing, order tracking) *

i

Reflects the need for more effective management and operational solutions.

Yes No

Does not use a CRM system *

i

Indicates the lack of customer management systems which hinders growth.

Yes No

Relies on manual operations

i

Measures the level of automation in merchant operations.

Yes No

Zid Needs:

Requests custom design or branding *

i

Reflects the need for tailored UI/UX and brand identity solutions.

Yes No

Needs marketing or operational support services *

i

Shows the merchant’s need for marketing and operational services.

Yes No

Seeks services like product photography, data entry, campaigns *

i

Measures the merchant’s interest in support services.

Yes No

Requires integration with ERP or internal systems *

i

Indicates the complexity of business environment and need for system integration.

Yes No

E-commerce Team:

Number of eCommerce Employees

No dedicated eCommerce employees Only one employee 2–3 employees 4–5 employees More than 5 employees (a complete team)